The Goodenough Company has been providing thoughtful, personalized coaching services to individuals and organizations since 1983. We are committed to the consistent provision of services without regard to race, creed, color, disability, sexual orientation, nationality and/or philosophical beliefs.


Tailored services

Every career represents a totally unique developmental process, and each individual comes to us at a unique stage of self-awareness, life experience, and readiness to make changes. As a result, we deliberately tailor our services to the special combination of skills, interests, values, wants, needs, and overall personal gifts of each individual and organization in order to make the most significant, and most personal, impact.

Mindful Approach

The Goodenough Company, Inc.’s integrated, mindful approach blends decades of career and leadership coaching with licensed family and mental health counseling, as well as in-depth, personal assessments, a diverse array of screening techniques, and strategic and tactical goal setting. We recognize the inextricable link between emotional health and career development, and we offer practical ways to help our clients work through issues and experiences from the past that might be preventing them from seeing their potential or achieving their ultimate goals.



David Goodenough


David Goodenough, MS, LMHC, BCPC, is a Licensed Mental Health Counselor in the State of Washington and an American Psychotherapy Association Board-Certified Counselor. He holds more than 40 years of experience in career counseling, management consulting, leadership coaching, family counseling, and candidate assessment spanning diverse sectors and fields. David holds a Master’s degree in interdisciplinary studies and counseling from the University of Oregon and Bachelor’s degrees in both sociology and education from the College of Idaho.

He is a trusted coach and counselor, frequently called upon by leading public offices, Fortune 500 companies, and major government agencies and non-profits across a range of industries to help organizations hire quality employees, oversee management changes, build effective leadership teams, and facilitate reorganizations. Since the 1990s, David has also specialized in vocational assessments as an expert witness for attorneys and their clients in litigated law cases, as well as in collaborative divorce proceedings for more than 5 years. He completed the City of Seattle’s Collaborative Law Basic Training program, as well as Mediation Training, and he is listed as an Expert Witness through the King County Law Association and Psychology Today websites.

Previously, David served as Clinical Director and Outplacement Counselor for Right Associates (formerly Executive Services Associates) in Bellevue, WA; Executive Director of Psychological Services in Idaho, Boise, ID; Assistant Director of the University of Oregon’s Master’s Program in Interdisciplinary Studies; Program Coordinator for the Boise Youth Service Bureau; and Personnel Assistant for Employee Relations at Stanford University Hospital in Palo Alto, CA.

Carolyn Goodenough


Carolyn Goodenough oversees client relations, explains services, manages contracts, sets appointments, and takes care of billing on a part-time basis. Her career history included career counseling and training. When not overseeing The Goodenough Company functions, she particularly enjoys being a folk artist  and grandmother.

Erin Watkins

Office Coordinator

Erin Watkins is the part time Office Coordinator for The Goodenough Company. You can find her in the office on Tuesdays and Wednesdays between 10 am and 2:30 pm. She fields questions from clients, edits reports, assists David in developing his online presence, answers phone calls and emails, and makes appointments. Erin has a B.A. in English, has worked as an editor, writer, administrative assistant, and rowing coach, and considers herself a Jill-Of-All-Trades!